I read four business books that every designer should know about — and they all pointed to the same key lessons: specialize, think strategically, and communicate your value. In this video, I break down what I learned from The Win Without Pitching Manifesto, Key Person of Influence, The Business of Expertise, and Creative Strategy and the Business of Design. If you’re looking to grow beyond just “doing the work,” this is for you.
BOOKS (& affiliate links):
Win Without Pitching Manifesto: https://amzn.to/4iETV7F
Key Person of Influence: https://amzn.to/3EHAQDG
Business of Expertise: https://amzn.to/3EHOFlx
Creative Strategy and the Business of Design: https://amzn.to/3YkvEMH
Timestamps:
00:00 Intro
00:52 Rapid-fire summaries
02:06 Strategic thinking and services
03:00 Specialize
06:31 Communication
08:50 What I'm doing
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🙋♂️ About me
I’m Janne, a web designer from Finland with a passion for all things digital. Web design is my jam, but creativity doesn’t stop there. Whether you’re here to sharpen your skills, get inspired, or just geek out over great design, you’re in the right place. Let’s make something awesome.
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🛠️ Tools I Use
(Some might be affiliate links, but all are genuine recommendations.)
Design
Figma - https://www.figma.com/
Affinity suite - https://affinity.serif.com/
Dev
Webflow - https://webflow.com/
Finsweet Attributes - https://finsweet.com/attributes
Make.com - https://www.make.com/en/register?pc=janneparri
Airtable - https://www.airtable.com/
Productivity
Todoist - https://www.todoist.com/
Rize - https://rize.io?code=E3450A&utm_source=refer&name=Janne
Janne Parri
Web Designer, Entrepreneur
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